Rotten
Rotten Inc.
Santa Monica, CA
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About
Rotten Inc. is a company specializing in low-sugar gummy worms with a focus on innovative and healthier candy options. Their products are made with 60% less sugar than traditional gummy candies, using allulose as a natural sweetener. Rotten Inc. emphasizes quality and taste, offering a unique experience inspired by the gross-out culture of childhood. Their offerings include sour and original gummy worms, as well as branded merchandise. The company is based in Los Angeles, CA, and aims to provide a fun and healthier alternative to traditional candies.
Services & Capabilities
Rotten Inc. specializes in creating low-sugar, high-quality gummy candies that cater to health-conscious consumers. Their core capabilities include innovative candy formulation, use of natural sweeteners, and a focus on delivering exceptional taste and texture. They also engage in direct-to-consumer sales and branding within the consumer packaged goods industry.
Brands
Rotten
News
Rotten Ventures into the Chewy and Protein Candy Sets with Tiniez and Chewerz
Rotten Ventures into the Chewy and Protein Candy Sets with Tiniez and Chewerz
Better-for-you candy purveyor Rotten is entering a new phase of growth with two new innovations a...
Rotten Goes National with Dick’s Sporting Goods
Rotten Goes National with Dick’s Sporting Goods
Better-for-you gummy candy brand Rotten has landed in Dick’s Sporting Goods stores nationwide, do...
Reviews: Rotten Taps into ‘Swicy’ Trend, Bronco Bets On Frozen Breakfast
Reviews: Rotten Taps into ‘Swicy’ Trend, Bronco Bets On Frozen Breakfast
The Nosh team reviews newcomer Bronco’s frozen breakfast sandwich and gummy candy brand Rotten’s ...
Press Releases
Rotten Further Expands National Footprint with Major Kroger Launch
Rotten Further Expands National Footprint with Major Kroger Launch
Santa Monica, CA — 05/13/2026 — Rotten, the better-for-you candy brand that has become the #1 dri...
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Investment & Funding
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